WAY TOO OFTEN, tree co's undervalue/ underbid. I'm doing that myself, mentally, right now, thinking of how much to bill the HOA for yesterday's willow. Is $250/ hour reasonable, if done with two men, a mini, and chipper/ chip truck (ripped the stump out, rather than needing a grinder)? Seemed very efficient to me. Other guys woulda pulled into the neighbor's driveway without permission to chip, or parked in the street, and had a bunch of minimum wage laborers humping stuff uphill, no plywood roadway unloading/ installation, and pick-up/ reloading. Do I charge under $250, so as to try to keep the "send an invoice when you're done", rather than "send me a bid so I can run it past the HOA board". I've done $13K recently for them. Mental back and forth.
I'm figuring $250 plus tax, with a good itemization of the work, and justification of time, so the HOA rep can present a bill to the HOA board, with saying X,Y,Z done. Greenbelt work accomplished with access through homeowner property with no sign of impact/ only minor impact where pre-approved. A lot of foot traffic hauling stuff uphill in the rain makes a noticeable impact.
Is $250/ hour enough? I always say the mini does the work of 5-10 guys without the worry It only works an hour run-time per job, on average. It would take 10 guys to carry a log uphill, compared to #TheOgreDontCare (running joke at work whenever our backs are thanking us). Then those 10 guys are tired and prone to mistakes and injuries.
Can you do something that would up both of your games somehow? If you buy a mini/ grapple and way to haul, can you charge him a set rate (dunno, run-time hours as a baseline, or day-rate).
Tree companies make a lot more money when machines do machine-friendly work. Way less Worker's Comp and injuries.
You need to ask how many of your bids converted to jobs.
You do not want it to be a high percentage, like 95%, unless you're really sure of your numbers, and predictability (someone can cost the company $10,000 with the insertion of a piece of steel in the chipper feed chute, accidentally. Not likely to be the highest skilled person on the crew doing that). Again, back to getting rid of grunts with machines.